"Who's on First?"---See why Big Sugar is Suing Big Corn over naming rights to Corn Syrup. How much do we subsidize these 2 industries EVERY year??

I hope in the opening arguement one of the lawyers uses is a modified "Who's on First" routine...The Sugar industry is suing the Corn industry because the Corn industry wants to change the name of corn syrup to "Corn Sugar" which the Sugar s industry believes will confuse consumers into thinking Corn Sugar is comparable to "real" sugar.  Got that??? Sweet....

Big Corn, Big Sugar in bitter US row on sweetener

Big Corn and Big Sugar are locked in a legal and public relations fight in the US over a plan to change the name of a corn-based sweetener that has gotten a bad name.

The fight began last year when Corn Refiners Association, a trade association, proposed changing the name of high-fructose corn syrup to merely "corn sugar."

The group said the new name "more accurately describes this sweetener and helps clarify food products labeling for manufacturers and consumers alike."

But the sugar industry argued this change would be a bitter pill for US consumers and would only add to the confusion about a sweetener that has drawn criticism by some health advocates.

Sugar producers have filed suit alleging the corn industry has spent $50 million in "a mass media rebranding campaign that misleads the consuming public by asserting falsely that HFCS is natural and is indistinguishable from the sugar extracted from sugar cane and sugar beets."